Ads Archives | Bound To Wow https://boundtowow.com/category/inspiration/ads/ Addicted to Designs Sat, 06 Apr 2019 08:28:10 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.4 https://boundtowow.com/wp-content/uploads/2019/02/cropped-wow-32x32.png Ads Archives | Bound To Wow https://boundtowow.com/category/inspiration/ads/ 32 32 Oreo Recreated the Iconic Game of Thrones Title Sequence https://boundtowow.com/oreo-game-of-thrones-title-sequence/ Sat, 06 Apr 2019 08:08:22 +0000 https://boundtowow.com/?p=4712 The brand is launching a special game of thrones edition of cookies, with designs and sigils of the great houses and white walkers embedded intricately on the biscuits. The most epic cookies of all time are here. Mondelez’s Oreo has meticulously reconstructed the stop-motion titles of the Game of Thrones franchise with 2,750 cookies to promote one...

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The brand is launching a special game of thrones edition of cookies, with designs and sigils of the great houses and white walkers embedded intricately on the biscuits.

The most epic cookies of all time are here.

Mondelez’s Oreo has meticulously reconstructed the stop-motion titles of the Game of Thrones franchise with 2,750 cookies to promote one of its largest-ever brand collaborations.

The reworked version of the lengthy intro was produced by Elastic, the creators of the original Game of Thrones sequence. Running at 50 seconds, the spot evokes the clockwork-like aesthetic of the original with piles of cream and geometric Oreo shapes.

The new-look limited edition Oreos packs will hit shelves nationwide (US Market) starting April 8, ahead of the Season 8 premiere on April 14. Oreo is predicting that this will be its largest limited-edition release of all time, so make sure you get yours early.

Oreo has been teasing the final-season partnership for a while. Last month, the brand’s senior director, Justin Parnell, said the tie-up is “certainly” Oreo’s biggest collaboration of the year, and potentially its biggest ever.

In the era of augmented reality and mobiles users of the Burger King app can scan ads from other other major burger chains, and then burn the ad, revealing a coupon for a free whopper.

The app shows a “burn that ad” banner that mobile users can tap while pointing their smartphone camera at the print, coupon and billboard ads from competitors like mcdonald’s. The concept is a play on burger king’s signature flame-grilling cooking technique that the chain has used since opening in 1954.

Burger King expects to give away about half a million whoppers as a result of the campaign, highlighting the pre-ordering, payment and pickup features of Burger King express in the process. The campaign was conceived and executed by agency David São Paulo for burger king brazil.

Technology as a means to provide the best customer experience is one of our main investment targets in 2019“, says ariel grunkraut, burger king’s marketing and sales director for brazil.

This isn’t the first time burger king has focused its attentions on mobile marketing. Last year, customers of BK’s spanish franchise were able to customize the fast-food chain’s whopper burger via instagram, choosing their ingredients before getting a promo code to actually redeem them. In december burger king boosted downloads of its mobile app by 1.5 million with its “whopper detour” stunt campaign that used geofencing to offer 1-cent whoppers to smartphone users who were near rival mcdonald’s locations.

Project Info:
Agency: david são paulo
Campaign: Burn that Ad
Client: Burger King Brazil

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Most Famous Logos Then And Now https://boundtowow.com/most-famous-logos-then-and-now/ Sat, 16 Mar 2019 00:14:38 +0000 https://boundtowow.com/?p=3170 Everything changes with time, even the company’s logo. Here’s the list of where you’ll find some of the world’s most famous logos, both how they look now and how they looked in the beginning.

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Everything changes with time, even the company’s logo. Here’s the list of where you’ll find some of the world’s most famous logos, both how they look now and how they looked in the beginning.

APPLE
SAMSUNG
GOOGLE
NOKIA
DISNEY
INSTAGRAM
LEGO
CANON
COCA COLA
PEPSI
AMAZON
NINTENDO
FORD
STARBUCKS
KFC
BURGER KING
ADIDAS
IKEA
NESTLE
McDONALS
VISA
LAYS
MICROSOFT
P&G
SNAPCHAT
TWITTER
MOZILLA FIREFOX
AUDI
VOLKSWAGEN
NISSAN
PLAYBOY

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