Logo design is a complex enough task in its own right, but adding animation to your work could set yourself apart from the rest. Animated logos have the power to draw attention and communicate messages in ways that a static logo can not. Anil Pamar proved just that by curating a selection of globally-known brands that have used animation successfully in their logo designs.
Nike
The Nike Swoosh animated with bright vivid paint, highlighting the active nature of the swoosh.
Pinterest
The logo in the animation shows a pin / P followed by written text ‘Pinterest’, a platform to discover information globally, by images.
Spotify
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Dell
Dell’s high-performance laptops and PCS are illustrated by 4 icons coming together. The ultimate collaboration of security, handling documents, analytics and cloud storage.
MasterCard
Mastercard illustrate’s its multifaceted uses such as experiences, travel and food. Priceless.
Vimeo
Vimeo’s video sharing platform uses video buttons such as play, pause to illustrate their service.
Instagram
The photo sharing app owned by Facebook combines the traditional camera and polaroid to form their text based logo.
LinkedIn
The professional network connects business people all over the world, which is conveyed by the bouncy man and case.
Uber
Building on the line ways points of a map, it creates a nice sequence to reveal the logo.
Fanta
The bubbly fun nature of the type and orange circle shape is brought to life with animation.
Nat Geo
The National Geographic’s famous yellow border is broken up and brought in piece by piece.
FedEx
A well known courier delivery service uses the arrow for demonstrating its service.
Burger King
The Burger King logo is animated in piece by piece, in a 3D manner.
Intel
Intel is the world’s best commercial microprocessor chip making company. The logo conveys this, showing that it makes processors for tablets, computers and mobile phones.
Google
This name needs no introduction. The animation demonstrates the Google Speak Now functionality in the brand’s colors.
Mozilla Firefox
The well-known browser shows a fiery fox encircling the earth conveying its global reach around the entire world. The fox represents the blazing speed of the browser.
